Why you need mandatory STANDARDS?
» It is a very cost-effective implementation of features. These features enhance your overall security and online compliance; help your natural and organic search engine rankings; allow your site to be more user needs-oriented and many more advantages.
SSL certificate - This is important because the information you send on the Internet is passed from computer to computer to get to the destination server. Any computer in between you and the server can see your credit card numbers, usernames and passwords, and other sensitive information if it is not encrypted with an SSL certificate.
AMP - Google’s Accelerated Mobile Pages is a bare-bones version of your site’s mobile pages. It displays content that matters but gets rid of all the elements that take a toll on your site’s speed and performance. AMP helps pages load faster which improves usability and convinces visitors to stay longer on your site, with your content.
Rich Snippets - Google’s design to give users more information about search results. Rich snippets are additional pieces of information about a search result that is included on SERPs. These “structured data” give search engines categorical information about a page. Rich snippets increase your organic traffic and CTR, draw more attention and, thus, draw more clicks.
GDPR - General Data Protection Regulation from the European Union is a law, governing the use and storage of personal information of all EU citizens. Focusing on giving EU citizens more control over their personal data, mainly the rights to be informed, access, erasure, rectification, restrict processing, data portability and to object.